Monday, June 28, 2010

Please drink responsibly.

Getting it as wrong as you possibly can be getting it: "Capitan Morgan Lime Bite~!@" Your standard vanilla-flavored Capitan, with the caramel coloring replaced with lime flavorz! Seems innocuous, considering the ubiquity of lime-flavored beverages on the market today, but tell me your thoughts after viewing the following:



This probably would have slipped by as a quiet blip on my hate radar if it weren't for "Brochacho." Advertisers are no strangers to the abuse of morphemes (Now 'n' Later, I see you with your radberry/tingleberry/hulaberry twaddle), but Bro-chacho?

It gets worse with another commercial that encourages you to add the rum to your beer because the "ridiculuicious" flavor will make it "deliciouser," "brohemoth!"

Gentlemen, Ladies, please drink responsibly. Drink your booze with cola if you want, but use limes.

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